The Cyber Security sales trap: Are you investing in the right protection?

In this episode of The Cyber Hot Seat, we’re joined by Josh Fulford, Solutions Expert at Chaleit and a recognised thought leader in Pen Testing and Cyber Security. We dive into the disconnect between what’s being sold and what businesses actually need to stay secure. From compliance checklists to vendor pressure, we explore why some Cyber Security products look great on paper but fall flat in practice, the frustration IT leaders feel with misaligned sales approaches, and how to cut through the noise to make decisions that truly reduce risk. Josh also shares what needs to change in the industry to shift from box-ticking to meaningful protection.